Framework
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Your InstagramDirect Messages,handled automatically.

Framework replies to every Instagram message in your tone. Prices, bookings, hours, answered instantly.

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Maria Kristin Hair
@mariakristin
Message...

Meet Framework

Direct0 unread@salonmille
Mette
Table for 4 this Saturday?
2m
Jonas
How much is a men's cut?
5m
Sara
Any openings today?
8m
Anders
Are you open on Monday?
12m
Emma
Do you book for weddings?
15m
Set up your agent
Business
Salon Mille
Services & prices
Men's cut250 krBeard120 krCut + color600 kr
Agent active
Framework booked Mette · 2:00 PM
Any openings Saturday at 2pm?
Yes, 2:00 PM is open. Want me to book you?
Booking confirmed
Saturday 2:00 PM · Salon Mille

Trust, built in.

Handing over customer messages is a leap. Here's exactly how Framework stays accountable.

Escalates when unsure

If the agent can't answer a question with full confidence, it flags the conversation and hands it to you. No made-up answers, no wrong prices.

2FA before every booking

Before a booking is confirmed, the customer verifies with a code sent to their phone or email. Real bookings only.

Works with your booking system

Every booking the agent takes lands in your dashboard, ready to confirm in whatever system you already use. Your calendar stays your source of truth, we just make sure it gets filled.

When you'reready.

We're onboarding pilot businesses in waves. Join the list and be the first to know when Framework opens.

Join the waitlist